Existing product analysis

Existing product analysis

More presentations from Jasmine Holder

Demographics & psychographics

Conventions of a music magazine

Market Research

Market Research copy - PDF.pdf

Research: Questionnaire & results

From the results that I have gathered and explained here, I have learnt the following about my blog:

- The majority of my target audience (60%) is male
- The majority of my target audience is aged between 16 and 18
- The most popular music genre listen to by my target audience is a rock crossover
- The most frequently read music magazine was Kerrang! and Q magazine
- People are mostly attracted to Interviews with artists
- Average spend on a magazine is £2-£2.99
- People are mostly attracted to magazines featuring known and popular artists
- The most popular colour schemes used for magazine feature black,green and purple

With these results I can now design my magazine to fit what most people like and usually buy.